Platform
Azania Trade — everything your distribution business needs to take orders online.
A customer portal, mobile app, live delivery tracking, notifications and an open API — managed, hosted and POPIA-aligned. Built for South African distributors.
Customer Portal
A branded web portal where your B2B customers self-serve their orders, quotes and statements.
Benefits
- Your branding, your product catalogue and pricing rules
- Order, reorder, request quotes and download invoices
- Customer-specific price lists and credit limits
- Replaces WhatsApp/phone order-taking by your reps
Use cases
- Fuel buyers reordering for multiple depots
- Contractors building site orders for delivery
- Spaza shops placing weekly FMCG reorders
How it works
- 1
Catalogue setup
We load your products, units, pricing tiers and customer accounts.
- 2
Branding
Your logo, colours and domain on the portal — looks like your product.
- 3
Pilot accounts
Roll out to a focused group of customers first, gather feedback.
- 4
Full rollout
Switch the rest of your book across with onboarding support.
Mobile App
A native customer app for buyers who order on the move — built for South African network conditions.
Benefits
- iOS and Android, push notifications included
- Optimised for low bandwidth & intermittent signal
- Saved favourites for repeat orders
- Same login, same data as the portal
Use cases
- Farm managers placing agri-input orders from the field
- Site foremen ordering materials between jobs
- Drivers and yardmen checking incoming deliveries
How it works
- 1
Brand kit
We use your logo and palette to ship your app to the stores.
- 2
Store listings
Managed App Store and Google Play submissions on your behalf.
- 3
Pilot
Test flights with key buyers before public release.
- 4
Launch
Roll out with in-app onboarding for your customers.
Live Delivery Tracking
Real-time map tracking and ETAs powered by our location-data heritage.
Benefits
- Live vehicle position and ETA on every order
- Accurate SA addresses, geocoding and routing
- Proof-of-delivery capture (signature, photo, GPS)
- Shareable tracking link your customer can open anywhere
Use cases
- Tanker dispatch to fuel depots
- Building-materials drops to active sites
- Multi-stop FMCG routes to retail customers
How it works
- 1
Depot & route mapping
We map your depots, regions and typical delivery routes.
- 2
Vehicle onboarding
Connect existing telematics or use the Azania Trade driver app.
- 3
Customer-facing ETA
Enable shareable tracking links and order status pages.
- 4
Optimise
Tune routing and notifications based on real performance data.
Notifications
Automated WhatsApp, SMS and push messages at every key step of the order lifecycle.
Benefits
- WhatsApp Business templates, SMS and push from one place
- Triggers for order received, dispatched, out-for-delivery and delivered
- Two-way replies routed to your team
- ICASA-compliant opt-outs
Use cases
- Confirming orders to buyers instantly
- ETA updates to site foremen and depot managers
- Proof-of-delivery receipts to head office
How it works
- 1
Channel onboarding
We register your WhatsApp Business sender and SMS shortcodes.
- 2
Template approval
Pre-approved message templates for each order event.
- 3
Wire to events
Connect notifications to order milestones in the platform.
- 4
Go live
Switch on for all customers with monitoring and delivery reporting.
Open API & Integrations
Sync Azania Trade with the back-office systems you already run.
Benefits
- REST API and webhooks for orders, deliveries and customers
- Out-of-the-box connectors for common ERP and accounting tools
- Single source of truth — no double-keying
- Integration-friendly: no vendor lock-in
Use cases
- Pushing orders into Sage, Xero or QuickBooks
- Syncing stock and prices from an ERP
- Feeding CRM systems with order activity
How it works
- 1
Integration scoping
Map the systems and data flows you need on day one.
- 2
Connector setup
Configure existing connectors or scope a custom one.
- 3
Sandbox testing
Validate end-to-end in a safe environment.
- 4
Production cut-over
Switch to live with monitoring and rollback plans.
Hosting, Security & POPIA
Managed hosting and SA-aware data handling — included with every plan.
Benefits
- Managed hosting, backups and uptime monitoring
- Role-based access for your team
- POPIA-aligned data handling and processing terms
- Audit logs and exportable data — your data stays yours
Use cases
- Enterprises with internal IT and security reviews
- Distributors handling sensitive customer pricing
- Public-sector adjacent supply chains
How it works
- 1
Security questionnaire
We walk through your IT/security requirements upfront.
- 2
Data processing terms
POPIA-aligned DPA signed before any data moves.
- 3
Provisioning
Your tenant provisioned with backups and monitoring on day one.
- 4
Ongoing assurance
Quarterly reports and access reviews as standard.
Find your fit
Which Azania Trade plan is right for you?
Answer 4 quick questions for a tailored plan recommendation.
1.How many B2B customer accounts will use the portal?
2.Which customer-facing channels do you need?
3.What delivery tracking do you need?
4.How will Azania Trade connect to your back office?
Compare plans
Starter, Growth or Pro?
Side-by-side breakdown of what's included on each Azania Trade plan. Pricing is indicative and billed monthly in ZAR with no setup fees.
| Feature | Starter | GrowthPopular | Pro |
|---|---|---|---|
| Customer accounts | Up to 25 | Up to 250 | Unlimited |
| Branded customer portal | |||
| Native mobile app | White-label | ||
| Live delivery tracking & ETAs | Single region | Multi-depot routing | |
| SMS notifications | Included | Included | High-volume |
| WhatsApp notifications | Dedicated sender | ||
| Back-office integrations | Standard (ERP/accounting) | Custom + open API | |
| Managed hosting & POPIA handling | SLA-backed | ||
| Support | Priority email & phone | Dedicated account manager | |
| Onboarding | Self-serve + guides | Guided (2–3 weeks) | White-glove (4–6 weeks) |
| Monthly price (ZAR, indicative) | R3,500 | R7,500 | Custom |
| Choose Starter | Choose Growth | Talk to sales |